If Superfeet had a prize for “Rookie of the Year,” there are no doubts that the Sneaker Store would win. When we moved to our new 4000 sq. foot location, we knew it was a perfect opportunity to devote the floor space for this great product. We specialize in Trim-to-Fit Green and Blue, and we are also a Custom Fit Center which means we are very aquatinted in building Custom Green and Custom Black footbeds.

Why Superfeet? We feel the footbeds, or sockliners that come with your sportshoes are genuine junk. It does not matter if we are talking Adidas, Saucony, NB, Nike or any other brand. No company pays attention to quality footbeds. It is solely a cost issue. Sorry, but you just bought a pair of quality running or sport shoes with garbage for a sockliner. You need Superfeet to retain the neutral position of your foot in the unweighted position and to get rid of unwanted space. Superfeet is the best, best, best, sports footbed available. They made their name in the ski boot fitting business and their products are worn by a number of World Cup ski champions. Superfeet know sport, anatomy, biomechanics and podiatry better than anyone.

How do they work? Simple, sort of. They work by supporting the calcanial shelf, or in other words, they support the bone in your foot which your tibia is attached to.

Yeah, so? Well, there are huge benefits by doing that. Such as getting rid of chronic heel pain via the proper ‘cap’ fit(check the picture of Tom holding the Trim-to-Fit Green and Blue upside-down. Those are the caps you see). We will carefully fit you to the correct ‘cap’ size. Also, chronic shin splints will be addressed by controlling the degree in which your feet are pronating. Click on www.Superfeet.com to read how they have test results for increased stride efficiency.

Which one do I need? For starters, check out the fit system. Not every shoe is compatible with all Superfeet products. As we work more and more with this product, our experience is helping us determine the very best combinations. We need your feet, and we need your shoes, this is not a ‘one-size-fits-all’ product.

I’m sold. How much? Trim-to-Fit Green and Blue are $29.99, Custom Green is a very competitive $79.99 and Custom Black which works incredibly well in cycling shoes(Custom black is basically a custom made blue.) and we sell those for only $59.99.

What if I get them and don't like them? Won’t happen, but you have a 100% money back guarantee. Very rarely does a Superfeet product get returned. There is no way that anyone is better off without rather than with Superfeet.